Hey, I'm Caleb! 👋

I'm the founder of SchoolAI, a startup building AI-powered tools for schools. We're helping teachers take back 10+ hours a week so they can focus on making magic in the classroom.

I founded Factor – a program that helps teenagers test drive careers doing hands-on projects w/ industry pros – in 2021, and recently spun it out as a non-profit.
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I also write The Progress Report, a weekly newsletter on the future of education – where I share what I'm learning, thinking about, and building with AI in education. Join me and 1000+ education futurists free.

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Frequently asked questions

What type of projects do you take on?

I usually work on B2C software, that's my forte--where I shine best. But I also have about 15 B2B software products in my portfolio. I do end-to-end product design + branding.

What is your hourly rate?

I only charge hourly for my ongoing projects that need work on the regular. One-time projects are charged upfront to keep it transparent and clean! My hourly rate is $100.

What time-zone do you work in?

I work Pacific Standard Time, but I'm always ready to help out in emergencies, no matter the hour.

What is the typical timeline for a project?

Depends on the scope of the project, really. Some projects take less than a week. Some take months. The best way to find out is to get on a quick call with me, and discuss it. No strings attached!

How do you charge for projects ?

I quote a price upfront--so that you know exactly what you're paying and for what, and there are no surprises later. The exact cost of your project depends on the scope and requirements!

What does your design process look like?

I take a problem-forward approach. Whether we're iterating on an existing product or building a new one from scratch, how to solve the user's problem in the simplest way possible is my first concern.

Send me an email to understand my process in depth!

What metrics do you use to measure success?

The best metrics are customer adoption, happiness, task success, and engagement. There are a number of frameworks such as the System Usability Scale that help us understand product performance and I'm happy to help with that.

What if I need help after the project is complete?

I always make sure to help out my clients one month after the project ends, for free. For any help post that, we can work out an ongoing arrangement!

Hey, I'm Caleb! 👋

Frequently asked questions

Building something cool or want to work together? Get in touch.